The Everyday Girl Boss: Alexandra Fasulo

At some point in your life you probably had a job you hated and wished you could just quit. If you’re like me, you never quit that job because you needed money and didn’t have a backup plan. This next Girl Boss pulled the trigger, quit that job and now lives the life she always wanted while making six figures.

Meet Alexadra Fasulo, also known as the Freelance Fairy. She moved to New York City in 2015 and after only a few weeks, she quit her job. With no income and no plan how she would make next month’s rent, she thrusted herself into the world of entrepreneurialism and opened up writing gigs on Fiverr.com. Today, Alex is a Fiverr PRO who has made over $100k from freelance gigs, is the founder of the Eyepop App and the Freelance Fairy Blog and runs Campfire Trailers and Campers along side her mother. The sky is the limit when it comes to her entrepreneurial drive.


Name: Alexandra Fasulo
Businesses: Fiverr Freelance Writer & EyePop
Established Year: 2015
Instagram: @alexandrafasulo
Website: www.alexfasulo.com

Tell me more about YOU, the dedicated and hardworking Girl Boss behind the business.
I’m from a farm outside of Albany, New York, where I watched my mom run a hand-painted sweatshirt business – and later a tattoo learning center. I went to college at SUNY Geneseo to study politics, and along the way, discovered I loved to write.

I’d say my passions are traveling, taking photos, taking care of animals, listening to music and making playlists, going to music festivals, and learning about spiritual/philosophical topics.

Tell us more about your business and how you became a Girl Boss.
My Fiverr business happened by accident. I had accepted a job in New York City that I ended up HATING. I quit it with no plan. I decided to start freelancing on Fiverr with skills I had already acquired working at the NYS Assembly. Amazingly, after a few months, I was earning enough to support my Brooklyn rent.

I was willing to work for cheap rates, and I was willing to work long hours. It was hard work, but it started to pay off.

I realized if I could amass a certain amount of 5-star reviews, the Fiverr platform would churn more business my way. The next year, I raised my rates and kept increasing my income. By 2018, Fiverr added me to Fiverr PRO and told me I would be charging $100+ per writing order. The rest is history!

What does it mean to you to be a #GIRLBOSS?
I think being a girl boss means you’re not afraid to be an anomaly and make your own way. It’s no secret the majority of business owners are men in the world today, which is why being a girl boss is so special. 

What do you love most about running your own business and being a Girl Boss?
I love having freedom and no ceiling on my potential. My brain works best when I can dream big. And when I say dream big, I mean BIG! I always told my mom I would be the president when I was 13-years-old. Who knows, maybe I still dream about it. Being a girl boss means I can completely get lost in my goals, motivations, and ambitions, and I love that.

I would say my purpose is to help other people. I want other people to know they don’t have to work a job they hate.

Life is so short. Don’t do something you hate every day. God made you with amazing talents and passions – give yourself time to find them.

What are some of the challenges you’ve faced in being a business owner?
I’d say two of the major challenges I have faced in the service sector is:

  1. Being very alone when something goes wrong. It’s just me, myself, and I running my business. When you’re the boss, it’s on you to handle the problem.  YOu can’t run to a coworker or a manager. You have to figure out the solution on your own.
  2. Some buyers can be really out of their minds, rude, and degrading. It can be hard sometimes. I find that separating my personal emotions from my business dealings has been important. Realizing to not take the comments personally is integral to being successful in business.

Is there a moment during your career that stands out to you and validates your decision to become a Girl Boss?
I would just say in those first few weeks on Fiverr, freelancing by myself from my apartment with no plan… I finally felt like myself. It was so weird. I felt like I could breathe again. Normally in that situation, people would be freaking out saying, “will I starve to death? Will I make my rent? What am I doing?” None of that went through my head.

Instead, I felt like I was finally dropped into the big game of Jumanji I had always wanted to play. I felt like I was completely in step with what was meant for me, and I’ve never looked back since!

What advice would you give to aspiring Girl Bosses?
I would say: never compare yourself to others. We are all at different points in our unique journeys. Don’t look at an Instagram and go “ugh, she’s doing so much better than me.” No she’s not! She’s at a certain point in her journey, and you will get there, too. Have patience. Don’t listen to the imposter syndrome voices in your head. You ARE good enough and you DO have what it takes. Put your head down and grind.

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