Hi, I’m Michella!

Your local insider for the Capital Region,
Hudson Valley, and beyond!

I’ve built my platform around authentic storytelling — showing my audience the real places, faces, and flavors that make up our community. Whether it’s a cozy cafe, a local distillery, a boutique hotel, or a new restaurant, my goal is to help people discover the magic in their own backyard.

What Working With Me is REALY Like…

I’ve loved partnering with Michella Hand; she’s such a genuine voice in our community and does an amazing job finding hidden gems and spotlighting local places and services you may not have heard about yet. Working with her has been such a great fit because she truly supports the people who make our community great. If you follow her, you know she brings so much heart and authenticity to everything she shares. Thanks, Michella!

Sarah Thomas-Clark, Thomas Pest Services

I’ve had the pleasure of collaborating with Michella at four of my businesses. Each experience has been well detailed and always has positioned our brand to perfection. She makes the process simple asking detailed questions that point her in the exact direction. Don’t walk, run to work with Michella!

David Hostig, Normanside Country Club & Upstate Wine and Spirits Co.

Working with Michella has been incredibly seamless; she warmly walks into our space and becomes friends with everyone around. That is the vibe that we are trying to cultivate here. Michella can give our business a voice that we might not have otherwise had. We also love the fact that she is local and is woman-owned with a focus on mutually benefitting our business and providing offerings for our community!

Valerie Feldman, Stable Gate Winery

I’ve truly appreciated working with Michella—her passion for uplifting small businesses and strengthening local communities is authentic and impactful. She brings thoughtfulness, consistency, and heart to everything she does, and her work genuinely helps local brands feel seen, supported, and valued.

Heather Thomson, Button Ball Inn & Barn

Michella has a rare ability to capture the heart of a small business in a way that feels authentic, elevated, and deeply human. Her work doesn’t just promote local brands, it tells their story and builds real connection with the community. She has shown her audience my new wine bar from the lens of a long-time local with great taste and a trusted audience.

Hillary Zio, Isola Wine & Tapas

Michella has been an invaluable asset in helping us grow our small business. When she first heard about our micro bakery farmstand, she instantly reached out and helped us with giveaways, promotions, and gaining new followers. Her commitment to helping grow local businesses is unmatched and extremely appreciated!

Erin Graham, The Field Shop

Michella’s support and dedication to promoting small and local businesses is unmatched! The time, effort and connection she puts into her collaborations create meaningful moments that have helped expand the reach of our businesses. Partnering with Michella is always fun and exciting, creating a lot of benefits for our guests and the community at-large through giveaways and co-hosted promotions! At Sand Lake Merchant and Lake Bound Bookstore we feel incredibly grateful to have Michella’s meaningful and authentic support that is showcased in how she displays our stores and her experiences within them to our community. 

Amanda Goyer, Sand Lake Merchant & Lake Bound Bookstore